Jym Benzing

Jym Benzing is a New York-based casting director and producer with over 25 years of experience across fashion, beauty, advertising, runway, and editorial. As the founder of Jym Benzing, Inc., he has worked with some of the world’s most recognized brands, including L’Oréal Paris, Estée Lauder, MAC Cosmetics, La Mer, Maybelline, NARS, YSL Beauty, Banana Republic, Old Navy, and Urban Decay.

Jym previously spent 10 years as an in-house casting director and producer for L’Oréal USA, overseeing casting for global advertising campaigns across its portfolio of beauty brands. He also served as Bookings Director at SELF Magazine under Condé Nast, casting celebrities, models, and athletes for editorial features and covers.

Throughout his career, Jym has collaborated with leading creative agencies, fashion publications, and global brands, including Vogue, Harper’s Bazaar, ELLE, Sephora, Bobbi Brown, and Clinique.

With extensive experience on both the creative and commercial sides of casting, Jym brings valuable insight into what casting directors and brands look for in talent, how casting decisions are made, and how emerging professionals can better position themselves for opportunities in the industry.

On TalentED, Jym offers mentorship to aspiring casting directors, models, and creatives looking to build careers across fashion, beauty, advertising, and entertainment. Drawing on decades of experience working with global brands, creative agencies, and leading publications, he provides insight into the business of fashion, the casting and production process, how major campaigns come together, and the roles and relationships that drive the industry. Whether you’re interested in pursuing a career behind the scenes, developing your skills as a creative professional, or advancing your modeling career, Jym offers practical guidance on navigating the industry and identifying opportunities for growth.